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5 Questions to Consider When Creating a New Product, Service, or Offer

This Friday two brand new offers are joining the DSB line-up: Mini-coures Small Group Coaching Both of these offers are *incredibly*...

How Legal Agreements Will Save You Time, Make You Money, and Preserve the Energy in Your Fitness Biz

I love teaching fitness business owners how to run the most efficient businesses possible and how to side-step liabilities in the...

5 Ways to Repurpose Content

This one’s for all of you who tell me that creating content is hard. You’re SO right. Wait - what?! We spend hours filming, editing,...

4 Signs It’s Time To Raise Your Rates - a preview of Fitness Business Formula

Pricing yourself as business owner can be a tricky one. On one hand - you’re so damn good and worth it and you want your rate to reflect...

5 Questions to Ask Before Investing In a Business Course or Coach

The coaching industry saw tremendous growth in 2020. For better or worse (yes, I said it) everyone became a coach in something. And while...

Honing in on your Magic Numbers

Quick - what are your magic numbers? You know - those numbers declaring how many hours a week and week you’re willing to work, the amount...

Holiday Proofing Your Business, 2020 edition

I know it might be sacrilegious to talk about *the holidays* before Halloween, let alone Thanksgiving, but I’m a planner AND a business...

5 Things Business Owners Must Do in Q4

Pumpkin spice season. Sweater weather. Not summer. We all have different names for the last 3 months of the year, but in the business...

Terms of Service, Privacy Policies, Liability Waivers - Making Them Work For YOUR Business

Earlier this summer I wrote a blog about what your online business realistically needs to get up, running, booking clients and accepting...

Writing Newsletters That Convert Subscribers Into Clients

Newsletter and email marketing are the blue cheese (beets? cilantro?) of the business world - you either love it or hate it. For the...

My Top Resources to Pivot, Grow, and Expand Your Business and Reach

Fam - there is nothing I love more than a good list. I love making lists, I LOVE checking things off to-do lists, and I love reading “10...

Three Things Your Online Business Absolutely Needs

Whether you’ve taken your business online for now or for good, there’s a few things I need you to know. 1 - Your website doesn’t have to...

Managing YOUR Time Pt 2- How to be an awesomely productive ONLINE business owner

In last week’s blog I shared 8 actionable ways that fitness + wellness business owners can use to manage their time, create an ideal...

Managing YOUR Time - How to be an awesomely productive business owner

There’s enough to figure out when starting your own business. There’s the legal aspects, setting up your separate finances, figuring out...

PPP Loan Forgiveness - What You Need to Know to Get Your Loan Forgiven

Back in April we lived in this topic of federal relief under the CARES Act which provided stimulus funds to small business owners and...

Reopening for Wellness Professionals, Creatives and Beauty Industry Pros - A Q&A to Get You Reopened

With businesses reopening across the board I’ve been getting to work with more and more wellness professionals, creatives and beauty...

Reopening Fitness Studios - What do YOU Need to Know as an Instructor, Trainer, Owner and Client

Fitness studios across the country are starting to reopen, and we here in California got the word that our green light to reopen is...

Setting Up Your Online Business, Pt 2 - Growing and Using Your Email List

Alright team, week two of my favorite topic - setting up your online business for success! I am so pumped by the momentum this topic has...

Setting Up Your Online Business - Pt 1

Top of my mind for the next TWO weeks - yup, that’s how important it is - is setting up your business online. I know you know this, but...

4 Questions to Answer as You Work Through 'What's Next'?

Last week I posed the question, ‘What stays and what goes?’ As we start to ready our businesses for re-opening or returning, with our...

I'm Danielle!

I’m an attorney, business coach for fitness and wellness professionals - and your biggest cheerleader!

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